The formula for your answer is easy to follow: First, state your weakness. I could reel off a whole host of examples from my professional career to back this up. The government investment in Change4Life attracted: An independent review of the media buying for Change4Life highlighted that over 6 million worth of media savings were made across the year, the equivalent of 40 per cent of the actual spend. The team would advise others contemplating such a programme to: Do you have a question about social marketing? Maria Koutroumpa, who is a 26-year-old market researcher, explained: Initiatives like these have been ever present in products such as cigarettes. The most significant step in transforming from a weakness-focused mindset to a strength-based approach involves two things. Delegating. They will buy the care for their patients from any willing provider meaning from an NHS organisation or a private company. Response. The CRM programme should have been ready to go out to families as soon as they joined Change4Life, Develop more products for professionals, such as teachers and doctors, who have a professional interest in combating obesity. Example strengths for job interviews Being adaptable Being proactive Building relationships Being willing to go above and beyond to help others Coming up with innovative solutions Communicating in writing Delegating The campaign points out that a 2 litre bottle of fizzy pop typically contains around 52 lumps of sugar. and toolkits for partners to use. Published: 11th Feb 2020. Versatility. Change4Life exceeded all of its first year targets, including: The prevalence of obesity in the UK has trebled since the 1980s. Employees, especially those who believe young people are unteachable, also value these qualities. It was published in a report that it is urgent to act on the obesity crisis now as it was predicted that 9 out of 10 adults will be obese by 2050. Each campaign has in its own way given information on the health risks and what can prevent them. Be honest and choose a real weakness. Pitfall #3- Passing Yourself Off as Perfect. Strengths and weaknesses play a major part in determining who we are as employees and as leaders. The campaign talks about fat in the body rather that fat bodies and makes the link clear between fat and preventable illnesses. Within the family, the focus would usually be the mother, who is more often the gatekeeper of diet and activity, although the programme would ensure all materials were accessible for those fathers and carers who want to be involved. Not listening to employees. The patients will now have a choice on how they want to be treated and where they want to be treated. Over 2.5 million Snack Swappers were distributed to the public, supplies were exhausted and Snack Swappers gained their own online following through blogs, Facebook and Twitter posts. (Pharmaletter, 2010), There are criticisms of the new proposal it has been stated that the plans could cost the NHS its 20 billion efficiency savings target. Since then the movement has grown and is now targeting parents of 1-4 year olds (Early Years) and new parents with babies (Start4Life). Low confidence. In particular, there were changes in the purchases of beverages among Change4Life families, who favoured low-fat milks and low-sugar drinks, 44 per cent of primary schools, hospitals, general practices, town and village halls, childrens centres, pharmacies, nurseries, libraries and leisure centres displayed Change4Life materials, Over 25,000 local supporters used Change4Life materials to help them start conversations regarding lifestyles, with over 1 million people, NHS staff ordered over 6 million items of Change4Life material to distribute to the public, Primary schools generated over 50,000 sign-ups to Change4Life, LAs and PCTs joined up their own activities and created new ones, such as street parties and roadshows, 1.5 million in spend from other government departments, A further 7.5 million of national partner activity, 12,457,572 in free media space for the launch, 532,393 in free media around the sponsorship of Channel 4s The Simpsons, 200 million in commitments by the Advertising Association consortium, Embedding Change4Life within the broader policy context. This helps you make decisions that better reflect your true self and make you happy. (Channel 4, 2011), The changes that are being made have been labelled as dangerous by the health experts and campaigners who are desperately trying to save the NHS. It will then go through whether enough is being done to promote healthy lifestyles. THanks :) savanna rice am 6. The conflict theory pinpoints the belief that these social classifications are parasitic: only benefiting one group while negatively . (BBC, 2011), GPs will be expected to publish yearly reports of their performance. Hiring. Strengths allow people to stand out and provide the tools to shine brighter every day. Get Help With Your Essay Whatever our achievement, it pivots around the team effort. Poor decision-making. In addition, families who joined Change4Life through How are the kids? engaged more frequently with other aspects of the programme, Spend more time on the Mobilising the network phase: On reflection, there was an under-estimation of the amount of time it would take to engage properly, Start the CRM programme sooner Many families waited months for their first CRM pack. 1.) Instead there will be a NHS independent board who will oversee the GPs. In order to create a robust evidence base, 7 per cent of the total marketing budget is being spent on research, monitoring and evaluation of campaign activity, and national partners are required to demonstrate how they will evaluate their own activity and to share any results with Change4Life. The next phase would help people recognise that their own families may be at risk of developing obesity because of their current behaviours. (BBC, 2011), With the changes the ministers, including the secretary of state, will no longer be able to intervene when a hospital is threatened to close. (Watts, 2009), The department of health is now keen on getting corporate partners that the department seems to have forgotten the certain steps that need to be taken that can stop obesity such as protecting children from junk food marketing or forcing companies to use effective nutritional labelling. SWOT (strengths, weaknesses, opportunities, and threats) analysis is a framework used to evaluate a company's competitive position and to develop strategic planning. The campaign aims to create a culture change where stakeholders and consumers are equipped and have the confidence in engaging in conversations about sexual health and relationships. Open Mindedness. The new health secretary Andrew Lansley stated that the campaign should be supported by businesses not the government. Intranet Activity. (Department of Health, 2010), The Change4Life campaign started in January 2009 and started by targeting young families with children aged 5-11 years. (Politics, 2011), The British Medical Association (BMA) warned of a sexual health crisis in Britain and called on the government to reduce rates of STIs. Advantages. Overworking and not delegating. A small survey conducted by Food and Beverage News amongst 25-30 year old single working professional, seemed to support Shauns point of view. Among other things, the Terms require the organisation to support healthy diet and activity behaviours and the goals of the campaign. All work is written to order. Ability to recruit top talent. In England 24% of men and 26% of women are obese, while 65% of men and 58% of women are either overweight or obese. The NHS document will go through the changes that are going to be implemented in the NHS. No matter what the course of action, it is clear that something needs to be done. (Pharmaletter, 2010), Some advantages of the proposal have been put forward such as that the white paper shows a move towards greater doctor and patient influence over clinical decisions. The second is protection-which encourages protective behaviours that make sex safer and intervention-intensive support for those who are most at risk. Delivered online and by post, this programme would provide encouragement, information and support for families to get their children eating better and moving more. Knowing yourself and your personal weaknesses and strengths, not only helps you understand what to do to improve yourself but also helps in decision-making. It has been stated that it will be difficult in shifting the focus this way. But making unhealthy foods look bad is easy the vital task is making healthy foods look desirable and delicious, and thats where the packaging industry comes in., He continues by saying, At B&B, weve been lucky enough to work with a large proportion of healthy, natural brands, and its our business to make them more appealing to consumers than the bad for you alternatives. (Smokefree, 2007), Local councils are responsible for enforcing the new law in England. (Tasker, 2010), Lansley praised the scheme by saying that it has achieved a lot; especially in the way it has bought many people together such as healthcare professionals, teachers, charities, businesses and thousands of volunteers who have their support. The personal responsibility agenda puts forward that there is the need for people to take charge of changing their own behaviour instead of relying on the interventions that are in place. There is no political agenda as is often the case with government aid, and thus aid is not 'tied aid' - it . One of the key changes advised is to swap full sugar cola and other sweet drinks for diet versions. (Minkler, 2009). It will then go through whether enough is being done to promote healthy lifestyles. Creativity. When preparing to discuss your weaknesses, choose one that gives you the chance to demonstrate growth and enthusiasm for learning. Change4Life was launched in 2009 as part of a national ambition set out in the government's Healthy Weight, Healthy Lives (2008). Strengths and Weaknesses of Functionalist And Conflict Theories. Here are some of the strengths and weaknesses you can use in your HR interview: 5 Strengths for HR Interview to Land Your Dream Job Clarity Determinate Organization Skills Patient Polite and Honest 5 Weakness for HR Interview to Land Your Dream Job Perfectionist Introverted Stressing too much to complete work before the deadline Procrastinator The answer to this criticism was the reason they put on the advertisements of bars and nightclub scenes is because young smokers are drawn to that lifestyle. Pls tell me bt your opinion on me? The new Change4Life advertising campaign focuses on small dietary swaps families can make to reduce their total calorie intake. The evaluation from the first years activity made it clear that more targeted approaches would be needed for specific subsections of the community. It will go the criticisms that the proposed changes have received and also the positive points that have been received. What distinguished them was that they would be willing to do more than help their own families. However the question that has been put forward by critics is the involvement of manufacturers of fatty, sugary snack products going to help reduce obesity? The three campaigns that have been mentioned in the portfolio have given an overview of what the campaign does and the strengths and weaknesses. The strengths and weaknesses of any leader can make a big difference in how a person leads and learning how to strengthen leadership weaknesses can make them more effective. Ability to innovate. They use stories from media to support the campaign and fuel discussions. 2. The basis of this criticism is that the conservative government have used the personal responsibility agenda to justify the cutbacks needed in health social programmes. What do we know about the strengths and weakness of different policy mechanisms to in uence health behaviour in the population? Rather than taking a top-down approach, the campaign set out to use marketing as a catalyst for a broader societal movement in which everyone who had an interest in preventing obesity could play a part. Here are some possible strengths and weaknesses you can use as the basis of your answers for these questions. This will ensure that England has a healthier environment so that everyone can socialise, relax, travel and shop free from second hand smoke. (Laurence, 2008), However it has been stated that the ban on smoking in public has failed to increase the number of people quitting. [270] According to DH, the campaign aims to inspire a societal movement in which everyone who has an interest in preventing obesity, including government, business, healthcare professionals, charities, schools, When asked if warning labels on products affect their decision in purchasing them, majority of them said no. Within these three marketing objectives there are six strands of activities which are for prevention-knowledge and education and communication and negotiation skills. First, the leaders' intention to focus on strengths. The purpose of this is to get the GPs to manage most of the NHS budget to buy patient care from the NHS hospitals and clinics. The team believed the programme would need two stages: Before behaviour change could be achieved on any significant scale, people would need to: Consultation and dialogue would need to play a central role and include the following elements: The scoping work resulted in the development of a marketing strategy, which set out what the campaign would say and what tools, techniques and products would be provided at each stage. We've received widespread press coverage The Department of Health found that despite most people wanting to improve their health, the majority had no idea about the level of hidden nasties in their meals. Change4Life is Englands first ever national social marketing campaign to reduce obesity. There is no guarantee that the rates of smoking will not raise again so it is essential that the downward pressure is maintained. All national partners are also required to complete and submit activity application forms for approval by the DH. (Smokefree, 2007), The smoking ban has triggered the biggest fall in smoking ever seen in England. Strengths & Weaknesses Debater Strengths. It has gone through the strengths and the criticisms of the changes. 2. The Liberal Democrat Health spokesman Norman Lamb stated stark figures which demonstrate the governments strategy on smoking has not been successful. One top weakness for managers is poor communication. Understanding management strengths and weaknesses. In England 24% of men and 26% of women are obese, while 65% of men and 58% of women are either overweight or obese. Having been heavily criticised by many in the health sector for not implementing a compulsory and simple uniform labelling system in the past, the government has finally won agreement from major supermarkets to introduce a traffic light system of labelling on a voluntary basis this year. Health director James Gubb stated that the NHS is facing the most difficult financial times in its history and that it is not the time to change structures but its better to get behind the difficult decisions PCTs will have to make. College is a place with diverse ideas, concepts, and facts. (Politics, 2011), Others have put forward that the current education policies are not successful in adequately equipping young people to promote their own sexual health and others argue that Britain need to have an open attitude towards sex to encourage safe sexual behaviour. Staff smoking rooms and indoor smoking areas are no longer allowed so everyone who wants to smoke will have to go outside the building. Avoid coming off as arrogant or insecure in your answer - neither will leave a good impression. Subsequently, 2CV used observational research techniques to identify the actual food habits and activity levels that lie behind families perceived and claimed behaviours. What is budget of Change4Life this financial year? (It's easy to take an online course and get better at a program.) Find support, share experiences and get exclusive member cookbooks, giveaways and freebies. With that in mind Dan Einzig believes that Change4Life is a small start to a long-term solution: This campaign is just one part of a larger picture in society, which is underpinning peoples interest and education in what they eat and drink. If GPs do under perform they will be financially penalised as a proportion of their income. For this reason, Change4Life agencies were tasked with creating an integrated communications package around the Snack Check and Sugar Swaps behaviours. 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